Conversion tracking helps businesses measure the return on investment of their Facebook Ads by reporting on the actions people take after your ads are served. Advertisers can create pixels that track conversions, add them to the pages of their website where the conversions will happen, and then track these conversions back to ads they are running on Facebook. #learnhow Learn more: https://www.facebook.com/business/products/measurement#conversion-tracking | Meta for Business
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