The relationship is the strategy.First episode of Queensland Business Stories is live. I sat down with Michelle O'Hara, one of Brisbane's sharpest strategic marketing minds, to talk about why chasing leads is dead and what smart Queensland businesses are doing instead.We got into AI replacing the grunt work, why loyalty is gone but trust is stronger than ever, and her 80/20 rule that flips conventional marketing on its head.This one sets the tone for the whole series.