Ube (pronounced oo-bay) is a purple yam native to the Philippines, cherished for its naturally sweet and nutty flavor.

Obsessed with ube coffee? Discover more inventive ways to use ube powder and give everyday food and drinks a vibrant purple ...

Ube Cakes to Surprise Dad with This Father’s Day. Jun 9, 2026 • Kyzia Maramara . Father’s Day is your excuse to go all out on ...

Matcha is a green tea powder from Japan known for its bitter and earthy flavor Ube is a Filipino purple yam valued for its sweet, vanilla-like taste and nutty texture Social media popularity has ...

My name is Rekaya Gibson. And I’m obsessed with ube. Ube is a purple yam native to Southeast Asia and commonly used in Filipino cooking. It has a mild sweet taste that reminds me of sweet potato. I ...

Add Yahoo as a preferred source to see more of our stories on Google. As a kid who grew up in the Midwest, my personal experience with ube is limited. So I turned to Abi Balingat, Filipino American ...

Particularly, anything with the unbeatable combo of pretty color and sophisticated flavor, such as yuzu, matcha, hojicha and now ube. With its boldly violet hue and nutty, vanilla-like flavor, ube has ...

Ube extract: Ube can be purchased fresh or frozen, but it can also be found powdered or as an extract. Ube extract delivers ...

Alexandra Domrongchai is a food and travel writer based out of New York. With years of experience in the restaurant industry, food culture research, and as an avid traveler, she joins Travel + Leisure ...

CEBU CITY, Philippines—If you have been on TikTok or Instagram lately, then you have definitely seen that bright, almost glowing purple color in everything from cakes to lattes. It has become a ...

In this era of eye-popping social media, colorful foods have been trending. We've celebrated matcha, dragonfruit, even butterfly pea tea—and now full attention is swinging toward ube. Cultivated and ...