Walmart Data Ventures introduced Scintilla In-Store so field representatives can see real-time data — in part to reduce out-of-stocks.

Shopping cart sensors and smart shelves track your every move in stores, creating detailed behavioral profiles from weight sensors, cameras, and Wi-Fi data.

Retail media's future depends on a shift away from siloed in-store and online metrics to a full-funnel approach that reflects ...

New platforms and services use sensors, AI-driven analytics and mobile-enabled payments to provide a more customized and ...

Retail media has quietly overlooked the retail majority: the hundreds of thousands of independent stores, small chains, and regional businesses where a majority of consumer purchases still happen.