Apple today shared several new short video ads on its UK YouTube channel, highlighting iPhone features like the App Store, Ceramic Shield, Stolen Device Protection, and Find My. Each ad is about 13 ...

Apple has resumed advertising on Elon Musk's social media platform X for the first time in more than a year. Credit: Jakub Porzycki/NurPhoto via Getty Images Over a year ago, Apple removed its ads ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

Apple's latest video ad outlines why the iPad and MacBook Pro are necessary tools for England Rugby's performance analysis team. Time and time again, the iPhone has proven itself as a useful tool for ...

Apple rebrands ‘Search Ads’ to ‘Apple Ads’ It says it’s because they’re now available beyond just search results Apple might also be looking to extend its ads into other services Apple has rebranded ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

As paid media marketers, we often default to the “big” platforms: Google, Meta, and increasingly, TikTok. However, there’s a quiet powerhouse in the app marketing world that too many advertisers ...